Mood Board of Target Audience

This is my mood board for my target audience for my magazine. On it i have written how it has a 50/50 female/male gender audience, i think i have shown this in my mood board. I have included things which both girls and boys would use such as laptops, iPods and cameras. From research about my audience, I have discovered at least 90% of my audience relies on technology within their lives. This would be such things like televisions, computer, mobile phones and the images which I have included in my mood board.

I have also included several things which would be sterotypically boys items and girls items. For example, i feel i have represented the male gender with such things as beer, polo shirts, Fred Perry and Hugo Boss cologne. When it comes to the female gender, I have shown items in several ways. For example, I have included sterotypically 'girly' vodka, perfume, dresses and Topshop.

I have also included a lot of well known brand names as something else which I discovered from my research was about 70% of my target audience care about their image. This is shown in several ways through clothing brands (such as Superdry, Jack Wills and Fred Perry) and brand names (such as Apple and Blackberry)

As my magazine is a music magazine, I also looked at how my target audience related to the music world. I found a large percentage spend a lot of money on going to such festivials like Reading and V Festival. I think Reding would be more relatable to my target audience.

I feel within the mood board I have created, I have looked at a lot of aspects of my target audience and think you can tell what kind of person would read my magazine from the images created.